Content Marketing

How to Create Targeted Sidebar Advertisements (Without Using Code)

I asked for more information about adding features to your blog to increase your income without the need for skills in programming. Advertisements are one of my elements "must be able to do" when building any new site. A few years ago, I wrote a tutorial on creating targeted ads in Thesis via code in custom functions. If this tutorial …


Content Marketing

Creating a Custom 404 Page with Genesis – Tutorial

Genesis uses a very busy 404 default page. When I made the change I did not want to lose my old 404 custom page, but I also could not create a new one. But I wanted my custom 404 page fucking. I therefore asked the Genesis team to help get there. Get the initial code First, in the dashboard, go …


Organize Content Development with the (Free) Editorial Calendar Plugin

Je ne cherchais certainement pas un calendrier éditorial pour WordPress car il ne m'est jamais venu à l'esprit qu'il en existerait un. Mais je suis tombé sur WordPress Editorial Calendar Plugin (gratuit) Et j'adore ce plugin en tant que blogueur individuel. Mais avant d'entrer dans les détails de ce plugin particulier et comment je l'utilise, laissez-moi d'abord être clair … …

How I Create a Strategy for a New Blog or Affiliate Site – Part 2 (Creating Your Sitemap & Wireframe)

In the first part of this series – identifying the demographic – you have a good Handle on who will read your blog based on your niche and where your social efforts should have the most impact (#protip – you can start building a social follow up long before launching your new site – get started. other words, start now). …

Do Popups Work for Increasing List Sign-ups? (and an OptinMonster Review)

No matter how much people might say that they hate pop-ups, they work when it's about increasing the number of people. subscribers to your newsletter. In 2011, I started testing the use of pop-ups on different sites that I owned. Everyone I knew claimed that they found them annoying, but I did not stop hearing that they had a huge …

How to Easily Optimize and Losslessly Compress your Images and Theme Files in WordPress

If you have ever used your PageSpeed ​​Insights tool to find out what you need to do to improve your speed page, you have probably received the following message: Optimize Images Correct formatting and compression of images saves many bytes of data. Optimize the following images to collapse them [estimated percentage] Under this post, Google will show you a list …

10 Simple Ways to Make Your WordPress Site Faster

I've become obsessed with the speed of the site over the last six months, working systematically through each of my sites to improve their speed. Aside from the supposed SEO benefits, the faster your site is, the better the user experience. And the better the user experience, the higher the conversion rate – sales, leads, or newsletter subscribers; whatever the …

How Bloggers Can Fix a Manual Penalty Caused by Compensated Content & Reviews

Last week-end, Google sent a series of manual penalties citing "unnatural outbound links" target sites that publish paid content and reviews when the blogger establishes a link to the brand or site that compensated them. If your site has received notice, you will find some tips to correct your site and get the manual penalty removed below. If you have …