Email Marketing

Driving Mobile Engagement

Following last week's web engagement blog in our multi-channel engagement series, we will focus this week on mobile engagement. As mentioned earlier in our Web Engagement blog to make your message heard is more difficult when everyone shouts at the same time, pretty much the same things. Efficient use of all channels of engagement will allow you to communicate with …


Email Marketing

Using Analytics To Your Advantage.

Continuing our Multi-Channel series, this week we're looking at analytics for the Web and the application, as well as how brands can use them in all their communication channels. Knowledge is power! But how much do you really understand about your market, your customers and their behavior? You probably have a good idea, but is that confirmed by statistics and …


Multi-Channel – Location Technology

Published on June 8, 2018 by Rupert Adam In our latest multichannel series blog, we will examine localization technology and how it will help brands engage their users at the right time, with the right message in the good location. What is location technology? Now we are not talking about your satellite navigation, but we are talking about the location …

Using Analytics To Your Advantage.

Published June 1, 2018 by Rupert Adam Continuing our Multi-Channel series, we are reviewing this week's analysis for the Web and the application and how brands can use them in all their channels Communication. Knowledge is power! But how much do you really understand about your market, your customers and their behavior? You probably have a good idea, but is …

Multi-Channel – Boost Business With Web Engagement

Posted on 18 May 2018 by Rupert Adam It was a really exciting start to the year for us. After the acquisition by Xtremepush, we immersed ourselves in the multichannel universe and the solutions that we can offer. What are the benefits of multichannel marketing? Getting your message across and hearing it is harder when everyone shouts at the same …

Oops, I was wrong! – Easy Email Marketing Mistakes To Avoid

Posted on 23 February 2018 by Rupert Adam Have you ever had this wave of doubt about an email that should be sent? "Was this link correct, did I spell check preview text? What about customization – was it correct?" Mistakes happen, we are all human, some can be avoided however. Take a look at some of the most common …